Experts recommend breaking up long walls of text with a hero image at the top and two to three images throughout the body.
Long posts should be "skimmable" using: Strong titles and clear subheadings. Tables of contents to help readers navigate. Short paragraphs to prevent reader fatigue. 089.jpg
Research suggests that longer posts tend to earn more organic traffic because they provide more specific, helpful information that search engines can easily index. Experts recommend breaking up long walls of text