Best | Beauty Buys 2016

Throwing it back to 2016! That year was a massive turning point for the beauty industry, moving us away from the heavy "Instagram face" toward some of the most iconic formulas still sitting on our vanities today.

: This palette changed the game for eyeshadow. Before this, neutral browns reigned supreme; 2016 was the year we all started wearing warm berries, burnt oranges, and "Realgar" red on our lids. best beauty buys 2016

: While the brand officially launched in late 2017, the hype and development in 2016 set the stage for the "Fenty Effect," making every other brand realize their shade ranges were severely lacking. Why 2016 Mattered Throwing it back to 2016

: This was arguably the biggest launch of the year. It completely redefined "full coverage" and became the gold standard for brightening under-eyes, essentially launching a thousand YouTube tutorials. Anastasia Beverly Hills Modern Renaissance Palette Go to product viewer dialog for this item. Before this, neutral browns reigned supreme; 2016 was

: 2016 was when skin hunger for "clinical" ingredients began. The Ordinary launched and disrupted the entire industry by offering active ingredients like Niacinamide and Hyaluronic Acid for under $10, making skincare education mainstream. Dyson Supersonic Hair Dryer