Jon Bon Jovi originally wrote the song for the 1993 film Romeo Is Bleeding . However, after disliking a preview of the movie, he decided not to let the producers use it. The track sat on a shelf until an A&R executive, John Kalodner, found it and convinced him to re-record it for the band. Meaning and Lyrics
(who bears a striking resemblance to a young Jon Bon Jovi) Jason Wiles
Phrases like "this Romeo is bleeding" and "I've made mistakes" highlight the narrator's guilt and vulnerability. Iconic Music Video
The chorus ("And I will love you, baby, always...") promises eternal love despite the relationship being over.
While often played at weddings as a romantic anthem, Jon Bon Jovi has described the song's narrator as "sick" and "practically a stalker". The lyrics reflect a man drowning in regret, unable to let go of a woman he has lost due to his own mistakes. Key themes include:
The music video, directed by Marty Callner, is a dramatic short film featuring a love triangle. It stars a young cast including: Keri Russell
"Always" is one of Bon Jovi's most iconic power ballads, released in September 1994 as a single from their greatest hits album, Cross Road . It became one of the band's best-selling singles, reaching over one million copies in the U.S. and more than three million worldwide. The Story Behind the Song