Buy Stock — Direct

: Many DSPPs include a Dividend Reinvestment Plan , where any dividends earned are automatically used to buy more shares. Why Choose a Direct Plan?

Despite the popularity of online apps, DSPPs still offer unique advantages for specific types of investors:

: Many companies allow initial investments as low as $25 to $100 , making them accessible for beginners. buy stock direct

: Shareholders in direct plans often receive materials and voting rights directly from the company or its agent rather than through a brokerage intermediary. The Trade-Offs

: Investors can often set up automatic monthly deductions from a bank account to buy shares over time. : Many DSPPs include a Dividend Reinvestment Plan

: These plans are typically managed by a transfer agent (such as Computershare or Broadridge ) rather than the company’s internal staff.

Investing in the stock market often feels like it requires a middleman, but offer a way to buy shares directly from a company. While once the primary way for small investors to avoid high commissions, the rise of zero-commission online brokerages has changed the landscape for these programs in 2026. The Mechanics of Direct Investing : Shareholders in direct plans often receive materials

The convenience of going direct comes with significant limitations compared to a standard brokerage account: How to Buy Stock Directly - EquityNet