: Readers often find sarcasm mean-spirited; it’s safer and more relatable to use self-deprecation instead.
: Extra words weigh down a joke. Make your writing as lean and tight as possible. Drafting Exercise: The "Humor Blueprint" Try this process for your first draft: Gag Humor
Your headline should be the "anchor" for your humor. It should clearly communicate the funny idea without being overly clunky or cryptic. : Readers often find sarcasm mean-spirited; it’s safer
: Bizarre or harebrained headlines often perform better. : Readers often find sarcasm mean-spirited