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The visual branding for the single and related promotional materials followed the official design language of France '98:
: The track was written by Luis Gómez Escolar , Desmond Child , and Draco Rosa , and produced by Child and Rosa.
: Bold, sans-serif fonts were used for the title "La Copa de la Vida," mirroring the energetic and modern aesthetic of late 90s sports graphics. Musical Background
: The lyrics focus on themes of competition, passion, and victory, famously featuring the chorus "¡Go, go, go! ¡Allez, allez, allez!".
(The Cup of Life) was the official song of the 1998 FIFA World Cup in France, performed by Puerto Rican singer Ricky Martin. The song's graphic composition and visual identity are tied to the vibrant, global spirit of the tournament. Graphic Composition & Visual Identity
: Most physical releases, such as the CD singles and maxi-singles , prominently featured the official France '98 emblem—the stylized soccer ball "rising" over the horizon like a sun—and often included Footix , the tournament's rooster mascot. Cover Art Styles :
: Specialized releases used high-energy graphic patterns reflecting the "Samba" and "Latin Pop" genres of the track.
: Released on March 9, 1998, through Columbia Records, it topped charts in over 30 countries and is widely considered one of the greatest World Cup anthems of all time.