The music video, directed by M. Blash, mirrors the song's quirky, slightly dark tone.
: Critics at Popped Music and The Needle Drop praised its ability to pair an upbeat, surf-rock melody with a melancholy message, a hallmark of The Drums' enduring appeal. The Drums - Money
: Filmed across Brooklyn and Queens, the video captures the DIY, lo-fi spirit of the early 2010s indie scene. Cultural Impact & Resurgence The music video, directed by M
: It deals with the "harsh reality" that set in after the band's initial hype cooled down, focusing on coming to terms with a lack of major financial success. : Filmed across Brooklyn and Queens, the video
: In 2023, it became the soundtrack for the " album cover challenge ," where users used a filter to turn random photos into professional-looking album art.
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